mParticle vs ActionIQ

Side-by-side comparison of model-estimated upside.

mParticle

-64%

est. 2Y upside i

Data & Analytics

Rank

#3008

Sector

Customer Data Platform

Est. Liquidity

~2Y

Data Quality

Data: Medium

The equity opportunity is moderate, primarily tied to Rokt, which acquired mParticle for $300M in January 2025.

Last updated: March 10, 2026

ActionIQ

-42%

est. 2Y upside i

Data & AnalyticsSeries C

Rank

#2665

Sector

Customer Data Platform

Est. Liquidity

~3Y

Data Quality

Data: High

The equity opportunity presents moderate upside (33% expected return) but comes with higher risk, primarily due to ActionIQ's acquisition by Uniphore in December 2024.

Last updated: March 10, 2026

Upside Comparison

Expected Upside

mParticle

-64%

ActionIQ

-42%

Disclaimer: These rankings are AI-generated estimates and do not constitute financial or career advice. Always conduct your own due diligence.