+57%

est. 2Y upside i

AI & MLSeries B

Rank

#863

Sector

AdTech, Gaming, Generative AI

Est. Liquidity

~4Y

Data Quality

Data: Medium

The expected upside of ~57% over 2 years is attractive but carries risk due to the severe preference stack (38% of valuation) and medium competitive threats.

Last updated: July 19, 2026

Bull (30%)+132%

If Sett leverages its AI platform to capture market share in mobile game marketing, revenue could reach $38.6M and multiple hold at 9x, implying 132% upside from entry valuation of $150M.

Base (40%)+80%

With steady growth and multiple convergence to 7x, exit value $270M yields 80% upside.

Bear (30%)+3%

If competition intensifies or growth slows, multiple compresses to 4x, exit value $154M yields 3% upside, but preference stack limits common upside.

Est. time to liquidity~4.0 years

Preference Stack Risk

severe

Funding Intensity

38%

Total funding of $57M represents 38% of estimated valuation of $150M, creating significant preference overhang.

Dilution Risk

moderate

With $30M from recent Series B and moderate burn, a raise within 24 months is possible but not imminent; assumed 15% dilution.

Secondary Liquidity

none

No secondary market trading data available; likely no liquidity for employees.

Questions to Ask at the Interview

Strategic questions based on Sett AI's data — designed to show you've done your homework.

  • 1

    “How does Sett plan to differentiate against incumbents like AppsFlyer and Facebook for Business?”

  • 2

    “What is the current revenue growth rate and path to profitability?”

  • 3

    “How is the equity structured between preferred and common shares and what is the current valuation?”

Community

Valuation Sentiment

Our model estimates +57% upside. What do you think?

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Disclaimer: This analysis is AI-generated and does not constitute financial or career advice. Always conduct your own due diligence.