HockeyStack
-73%
est. 2Y upside i
The operating system for inbound B2B revenue
Rank
#2163
Sector
Marketing Analytics, Business/Productivity Software
Est. Liquidity
~3Y
Data Quality
Data: MediumHockeyStack presents a risky equity opportunity with moderate upside potential for a job seeker.
Last updated: March 10, 2026
HockeyStack's AI-first platform, including Odin, Nova, and the Agent Builder, successfully unifies GTM data and execution, capturing significant market share from fragmented solutions. Revenue scales to over $45M within two years, justifying a valuation of approximately $295M at a healthy multiple, well above the current $79M.
HockeyStack maintains strong growth in its niche, expanding its customer base among B2B SaaS companies, but faces persistent competitive pressure from incumbents. Revenue grows to around $28M within two years, leading to an acquisition or next funding round at a valuation of approximately $120M, representing a moderate upside from the current valuation.
Dominant incumbents like Google and Adobe leverage their extensive resources and market presence to limit HockeyStack's growth, while challenges with deployment and customization hinder adoption. Revenue growth stalls, leading to a distressed acquisition or down round at a valuation of approximately $20M, resulting in little to no return for common stock holders due to liquidation preferences.
Preference Stack Risk
highFunding Intensity
29%Investors hold $22.7M in liquidation preferences ahead of common stock, representing 28.73% of the current $79M valuation.
Dilution Risk
moderateAs a Series A company, HockeyStack will likely require additional funding rounds (Series B, C, etc.) over the next 2-4 years, which will lead to further dilution for existing equity holders.
Secondary Liquidity
limitedWhile a secondary market valuation is available, there is no indication of active or regular secondary liquidity events or tender offers for employees.
Customer Success — 9 roles
- Account Manager · San Francisco
- Business Analyst · San Francisco
- Business Analyst (East Coast Remote) · Remote
- +6 more →
People — 8 roles
- Director of Delivery · San Francisco
- Executive Assistant to the CEO · San Francisco
- Head of Talent · San Francisco
- +5 more →
Sales — 6 roles
- Account Executive · New York
- Account Executive · San Francisco
- Chief of Staff to the CRO · San Francisco
- +3 more →
Engineering — 5 roles
- Backend Engineer (AI) · San Francisco
- Founding Product Designer · San Francisco
- Senior Product Manager · San Francisco
- +2 more →
Marketing — 3 roles
- Associate Product Marketing Manager · San Francisco
- Editorial & Creative Lead · San Francisco
- Product Marketing Manager · San Francisco
Last updated: March 10, 2026
Questions to Ask at the Interview
Strategic questions based on HockeyStack's data — designed to show you've done your homework.
- 1
“Given the high incumbent threat from players like Adobe Marketo Measure and Google Analytics, how does HockeyStack plan to differentiate and capture market share effectively, especially with the new AI Agent Builder?”
- 2
“With ~$9.4M in revenue and 350% YoY growth, what are the key milestones and growth levers HockeyStack is focused on to scale to $50M+ ARR over the next two years, particularly after cutting the SMB segment?”
- 3
“Considering the Series A funding in early 2025 and the current $79M valuation with a high preference stack, what is the company's anticipated timeline for a liquidity event (e.g., Series B, M&A, IPO) and how does the company plan to ensure meaningful returns for common stock holders?”
Community
Valuation Sentiment
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Disclaimer: This analysis is AI-generated and does not constitute financial or career advice. Always conduct your own due diligence.