-61%

est. 2Y upside i

Series B

Blues helps physical product makers transform their offerings into data-driven intelligent services through secure IoT connectivity.

Rank

#3772

Sector

Internet of Things

Est. Liquidity

~4Y

Data Quality

Data: Low

Blues has a compelling product but carries severe financial risk for equity compensation.

Last updated: July 3, 2026

Bull (10%)+18%

Exit multiple holds at 10.4x due to IoT tailwind or strategic acquisition, giving valuation ~$138M. Upside is constrained by high preference overhang.

Base (55%)-51%

Multiple compresses to 5x as growth normalizes, valuation $69M. After 20% dilution, common stock loses half its value.

Bear (35%)-100%

Multiple falls to 2x, valuation $28M, below $99M liquidation preference. Common stock recovers zero.

Est. time to liquidity~4.0 years

Preference Stack Risk

severe

Funding Intensity

9900%

Total funding of $99M is roughly equal to estimated valuation, so preferred shareholders hold nearly all the value.

Dilution Risk

high

With burn likely exceeding revenue, a capital raise in 24 months is probable, diluting common holders by ~20%.

Secondary Liquidity

none

No secondary market activity reported; shares are illiquid until an exit.

Questions to Ask at the Interview

Strategic questions based on Blues's data — designed to show you've done your homework.

  • 1

    How does Blues plan to differentiate against cellular IoT module makers like Quectel and Telit?

  • 2

    What is the unit economics (gross margin) of the Notecard and Notehub service, and how do they scale?

  • 3

    Given the high preference overhang, what protections does common stock have in a liquidation?

Community

Valuation Sentiment

Our model estimates -61% upside. What do you think?

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Disclaimer: This analysis is AI-generated and does not constitute financial or career advice. Always conduct your own due diligence.