-7%

est. 2Y upside i

AI & MLSeries C

Ada is an AI customer service company making service extraordinary for everyone. A transformation partner and platform that helps enterprise companies deliver experiences people love by accelerating a businesses’ AI maturity and improving Agent performance. Since 2016, we've powered 5.5 billion interactions for brands like Square, YETI, and Monday.com, saving millions of hours.

Rank

#2481

Sector

Conversational AI

Est. Liquidity

~3Y

Data Quality

Data: Low

The equity has negative expected value (-7.4% over 2 years) due to a very high entry valuation (17x revenue) that is stale and likely overvalued, combined with critical competitive threats from big tech and significant dilution risk from an expected capital raise.

Last updated: July 3, 2026

Bull (20%)+73%

Revenue reaches $193M by month 24; exit multiple expands to 12x due to strong IPO market and category leadership. Exit value $2.32B, net of 20% dilution yields +73%.

Base (35%)+9%

Revenue reaches $193M; exit multiple compresses to 8x in line with public comps. Exit value $1.54B, net of 20% dilution yields +8.7%.

Bear (45%)-56%

Revenue stagnates or grows slower; exit multiple compresses to 4x due to big tech incumbents. Exit value $772M, net of 20% dilution yields -55.7%.

Est. time to liquidity~3.0 years

Preference Stack Risk

high

Funding Intensity

286%

Total preferred funding of $202M on a $1.2B valuation gives a 16.8% liquidation preference overhang.

Dilution Risk

high

With no raise in 5+ years and high cash burn, a significant dilutive round is likely within 24 months, reducing ownership by ~20%.

Secondary Liquidity

none

No secondary market activity detected; exit required for liquidity.

Questions to Ask at the Interview

Strategic questions based on Ada's data — designed to show you've done your homework.

  • 1

    How does Ada differentiate its AI from the native AI agents being built by Salesforce and Zendesk?

  • 2

    What is the current dollar-based net retention rate and how has it trended over the past 2 years?

  • 3

    Given the layoffs and stale valuation, what is the timeline and plan for the next fundraising round?

Community

Valuation Sentiment

Our model estimates -7% upside. What do you think?

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Disclaimer: This analysis is AI-generated and does not constitute financial or career advice. Always conduct your own due diligence.